Buy Bum Chums

Bum Chums men's underwear

Now available from http://www.deadgoodundies.com comes this new British brand of men's underwear called Bum Chums. Modelled by one of our favourite guys - Adam Coussins he shows off their super shiny liquid metal effect Celestial ranges of Men's hipster and brief underwear along with their more wild patterns from the Acid Anaconda and Acid Oasis ranges. And let's not forget for those people like their mens underwear to be a little more understated we've also got their classic range in a cotton/Lycra mix in black or white. For those who like the photography - Setup was a simple 1 strobe light affair (high and at 45 degrees) onto a lastolite hilite background (not illuminated) or Calumet chromakey blue paper roll and using a Canon 450D DSLR (Exposure 1/125 sec , F 13 and ISO 200)